Interview with Angelica Ardasheva

Interview with Angelica Ardasheva

As part our Grazie series we’re taking a closer look at the most exciting artists, designers, chefs and creatives inspired by Italian style.

The romance of Italian life and the country’s incredible contributions to style are well known all across the globe – so it’s no surprise that it was in Italy that blogger Angelica Ardasheva realised her lifelong dream of working in the fashion world. It was here that she started Angy’s Tea Room, a blog where she explores her passion for fashion, photography and art, and where she and her boyfriend run the incredibly popular Models Jam blog and magazine. We spoke to Angelica about her favourite collections, her winter fashion essentials and the classic beauty of Milan.

Can you tell us a little about you and what you do?

My name is Angelica, I am a Russian girl, a blogger and stylist living an Italian dream! I moved to Italy when I was 13 years old and finished my studies at the high school here before going to university to study Marketing and Administration. I always dreamed of working in the fashion world and I’m really proud and happy to say that I’ve realised this dream of mine. 

What inspired you to start Angy’s Tea Room?

I have always been fascinated by the fashion world and I knew at a really young age that I wanted to be a part of it, even if I didn’t know exactly how. During University the phenomenon of blogging started to appear in Italy after being introduced in America, and I saw a possibility to realise my dream or at least to be closer to it. I decided to open Angy’s Tea Room and dedicate my free time to it, filling it with everything I was interested in – fashion, photography, styling and art.

Can you tell us a bit about Models Jam and what you do there?

Models Jam is a pretty young project but with a huge background. My boyfriend, who is a photographer, opened Models Jam as a blog a while ago to share photos of models off duty, and in a few years, it became the most popular blog dedicated to this topic.

This year, after almost 6 months of preparation, we turned it into a magazine, with beautiful photography and amazing articles about fashion, travel, food and photography. We had a huge amount of positive feedback from our readers, so the work and articles started to grow as well as our little but strong and ambitious team from all over the world. Currently, I’m editor-in-chief and stylist of projects and monthly editorials.

What do you think it is that makes Italian style so loved around the world?

Italy is an incredibly beautiful country and Italians grow up surrounded by such beauty that there’s no way it wouldn’t reflect on their style and everyday life. Italians have impeccable taste and they do it so naturally. This style is a part of them, an attitude – this is what makes the Italian style so iconic and loved around the world. I’ve spent half of my life here and I still sometimes find myself stopping to admire the old men and women perfectly dressed while drinking coffee in the morning. 

Tell us about your own personal style.

My style is classic, relaxed and sophisticated with a bit of a trendy touch, influenced by both of my cultures, Russia and Italy. My basic wardrobe is made of more classic designs, to which I add some trends of the seasons that I particularly love. I’m also a huge vintage-lover, and there is a vintage piece in almost all of my looks. I love to create a contrast and wear something from the past and something totally new and trendy – it breaks the rules and makes the look interesting and very personal. I love everything, there are no rules in my style. I just have to be comfortable in my own clothes. They have to reflect my personality! 

What are your favourite fashion houses and why?

I pay more attention to collections than fashion house names, as the designers have started to change so quickly and they all have their own voice and leave a different imprint on the fashion house. I loved the era of Stefano Pilati at YSL, and now I really love the work of Maria Grazia Chiuri at Dior. From the SS18 collections, my favourites were Marco de Vincenzo, Nina Ricci, Vivetta, Alessandra Rich, Attico and Etro! 

With the colder months coming up, can you tell us about your winter fashion essentials?

There is my classic camel coat – even though I have many others this one is still my favourite. Then, of course, cosy knits and over-the-knee boots, which visually elongate the legs and are so versatile; they’re perfect with both dresses and pants. This season my addition is a structured blazer and white boots!

You spend your time between Milan and Paris. Can you tell us a bit about what you love about these two cities?

Both of the cities have a special place in my heart. Paris is a true love of mine, it’s a wonderful city with such a romantic atmosphere. While I’m there I have some of my favourite places where I go always, such as Places des Vosges in Marais and Place Vendome. During the summertime, I love having picnics along the Seine overlooking the Eiffel tower.

Milan for me was not love at first sight, but with time I came to understand the city and I realised how amazing it actually is, with a mix of classic beauty and a contemporary atmosphere. While I’m in the city I love walking around in Brera. It’s one of my favourite parts of the city, as well as the surroundings of Villa Necchi, a perfect spot for an afternoon chill. Then, of course, Navigli, which is always filled with people having fun with friends after a long day of work – the vibe there is truly what you expect from Italy.